About

Abbie Lundberg
Abbie Lundberg is a business technology analyst, adviser and professional speaker with 23 years experience reporting and commenting on the use of technology in business. As President of Lundberg Media, she helps leaders and their teams more effectively use communication for organizational change and better business results.
Lundberg Media clients benefit from the combination of deep business technology insight and world-class communication strengths Lundberg brings to all her engagements. With extensive connections among thought leaders and IT practitioners, Lundberg Media is uniquely positioned to help clients navigate the sometimes dizzying changes of today’s business environment.
In addition to her advisory work, Abbie conducts original research, writes thought-leadership articles and white papers and offers other media, communication and facilitation services to businesses and non-profits of all sizes. She helps organizations develop online and face-to-face communities, and she writes about business technology and effective communication in her blog at lundbergmedia.com.
Prior to founding Lundberg Media, Abbie led the award-winning CIO editorial team as Editor in Chief from 1995 through 2008. Under her stewardship, CIO received over 230 editorial awards and became the leading source of trusted information for chief information officers and all executives interested in the use of information technology for business value and competitive advantage. She appears frequently as a speaker and moderator at key industry events. For more information, visit Abbie’s website, lundbergmedia.com.
Clients include Harvard Business Review Analytic Services, the Accenture Center for High Performance, CVS Caremark, Eurpac, EmployBridge, Direct Energy, and the MIT Center for Information Systems Research.
Recent Press
A leading expert on communicating IT value and the major business technology issues of the day, Abbie and her work are frequently cited in the media. Some recent examples…
“The Consumerization of IT: The Next Generation CIO,” PWC Center for Technology and Innovation
“Analizar Negocios con Visión Ecológica,” El FinancieroCR.com
“The New, New CIO Role: Big Changes Ahead,” CIO.com
“10 Communication Mistakes CIOs Still Make,” CIO.com
Forum on World Class IT audio interview on business agility, customer focus, building credibility and the future of the CIO role
“What Does the Future Hold for IT?” Harvard Business Review Online
“Talk to the suits: How to sell IT outside of IT,” Computerworld
“Lessons for CIOs on How to Be a Great Communicator,” IT BusinessEdge
“Why the New Normal Could Kill IT,” CIO.com
Awards
B2B Media Business named Lundberg “Top Editor” for its inaugural Innovators Award in 2004, and she has appeared frequently on Technology Marketing magazine’s list of Top Journalists and Media Influencers. Under her leadership, CIO received over 200 editorial awards for both print and online, including the Grand Neal, American Business Media’s top honor, in 2003 and 2004; Best Website from ABM in 2006; Best Online Community from the American Society of Business Publication Editors in 2003, and Magazine of the Year from ASBPE in 1999 and 2001.
CIO Columns
Abbie wrote hundreds of columns and blog posts as editor in chief of CIO magazine. Collectively, they provide a chronicle of the evolution of the use of technology in business and, more specifically, the CIO role.